I know one of the K2 team women - she rocks! Not many skiers, male or female, work a ski like she does. My wife needs a different ski from her (and so do I!). But she does have the skills and analytical ability to assess skis.
I'm a light freak. When they made a good male ski lighter and pinked it, I'm all over the women's version!
As a cheap shi - thrifty person, the long skis for big women are often heavily discounted and sized perfectly for me. I'm happy enough to score deals on sweet performing skis that happen to be pink. (K2 Inspire, K2 T-nine, Head Joy)
Along those lines, I bought some pink razors that were $1 more than the identical men's razors. I was complaining to my wife about how men always pay more and she showed me several studies where identical women's items were typically way more expensive (especially razors - I must have found a great sale). While I've always gotten deals on women's gear for me, I guess that's not normal.
My wife likes junior skis. Seriously lightened over even the women's versions, the right size and fun graphics (a parachute and a snowmobile?). Often, less expensive too.
I like my Head Joys. I'm secure enough to take advantage of them. I do normally mount in front of stock. With the Joys, I'm a little back.
Eric