I saw a couple on the road now, boy is it big, especially for a Subaru. At first glance it looks like a Outback, which is big in it's own right then I immediately realized that is was the Ascent. The first one was in a parking lot so I got a chance to walk around it and look inside, this one was a Limited andhad the rear bucket seats which the layout looked real nice. The next one was on the road and there was a Outback in the next lane and the size difference was obvious.
If the power is there from the 4 cyl turbo and the engine doesn't have to work too hard and the ecomomy is compomised, Subaru will have another winner here...by Subaru standards. This is a tough and very crowded segment with a lot of great options, I am not sure if Honda and Toyota will notice a drop in sales from the Ascent but Hyundai, Mazda and maybe even the domestics might feel it more.