Stöckli produces around 50,000 pairs of skis a year of which less than 5000 pairs are exported to the US. Most of their skis are sold through their chain of shops here in Switzerland. One of the reasons for the high prices is the very high cost of labor in Switzerland. Swiss labor costs are the highest in Europe, they are at least 5 times higher than the labor costs in eastern Europe where many of the European brands make the bulk of their skis these days.
As well as the best materials available they also use a different adhesive system, rather using pepreg or a 2 component liquid epoxy system as almost all the other ski manufactures do Stöckli uses a dry adhesive system based on the Redux adhesive system developed in England for use in the aircraft industry during WW II. The components are first coated with liquid resin and then with polyvinylformal powder after which they are then left to dry. Using this method the amount of adhesive applied to each component can be precisely controlled, the wet layup system used by most other small manufacturers relies on excess adhesive being squeezed out during pressing. It’s very important not to use too much adhesive as it influences the dynamic properties of the ski. As it’s a dry process the layup process isn’t as messy as with a liquid system, the workers laying up the skis don’t even have to wear gloves. This allows them to assemble the components more precisely.
Stöckli recently spent CHF 500,000 optimizing the temperature control of their ski presses, the temperature in each press bay can now be precisely controlled. I don’t think anybody else can control the pressing process to anywhere near that level.
If you wish you can visit the factory, they offer free 90 minute factory tours with a free drink at the end.
http://www.stoeckli.ch/chde/events/winter/besichtigung-skimanufaktur-malters If you can’t make it to the factory this video illustrates the main steps in the production process, unfortunately the commentary is in Swiss German.
You may not like the way they ski, but I don’t think any other manufacturer of consumer skis produces anything that is as well constructed.