Bummer. Hate to see any bike enterprise fail.
I don't know much about them, BUT I stumbled into their bib shorts 10 years ago, and really like them in hot weather -- super thing and breatable.
And I love their similar bib knickers. They are NOT cold weather fabric. Just warm enough, and I pretty much wear them for mtb any time it isn't really hot. They are my own version of xc "armor" ha! No longer available, and I've been unable to find anybody else that makes bib knickers out of thin material. Suggestions welcome, but they all seem to be "3 Season".