"All the parties of interest in the Hermitage Club realize that the hotel is an important part of our economic future because the business model of running any kind of resort or club on a four or five month winter season is simply not sustainable," he told the DRB during an Oct. 1 hearing. "And proof of that is where the Hermitage is, which should be in better shape than other resorts because of our membership base and the income associated with that. In spite of that, it's fallen under financial stress because of the huge amount of infrastructure associated with trying to run a ski resort."
This is just plain scary. The challenges are real. But if they believe that the club will only be sustainable with a hotel, then they should let someone else run the club or just shut the thing down for good. First of all, this is a private club so the idea of focusing on a hotel for guests is a little off. How do you let hotel guests distract you when you haven't figured out how you're going to serve your members?
Then there's the fact that The Hermitage already is a hotel. OK fine, it's an inn and it's small but it has rooms. Additionally, the Club also spent the last several years buying up nearby properties including, guess what?, hotels. Hotel rooms are neither the problem nor the solution in this enterprise.
Here's where it gets worse. The above quote has contradictions built right into it. Yes, it is hard to run a seasonal resort. And yes there is stress associated with the infrastructure. So, why would you ever want to add more infrastructure? Does the Club need another piece of infrastructure that would be underutilized 8 months a year? That's exactly what the hotel would be. This management team should explain exactly how many days they expect weddings to fill the hotel between April and November. This is nonsense.
I've posted here before that members should be demanding that the new management team make a clear business case for running this club in a sustainable way and they have not done so. Even worse: with the looming probability that they will not be able to get the Club up and running for this ski season, management has spent the past few months focusing on a hotel. This has been the trouble with the Club from the start. They have never focused on current membership and existing operations. It has always been about future members and developing new operations.
In this case, by withholding the permit, government is saving The Hermitage from itself.